Hey there, I'm Natalia, the founder a web designer for holistic life coaches and female entrepreneurs, and a self-proclaimed content nerd. I know how it feels to be tired of finding clients through social media. It's easy to get lost in the crowd and hard to stand out.
As a course creator or creative, you might think that having an Instagram account is enough for your business marketing, but that's a huge mistake. It's important not to throw all your eggs in one basket and diversify your marketing efforts to get clients.
That's why I've put together this article to share six ways you can get clients without relying on social media.
If you're offer services in your local area or country, setting up a Google My Business listing is a must. It's a free tool that allows you to manage your online presence across Google, including search and maps. By optimizing your listing, you can appear in Google's local search results, which can help you attract new clients.
For example, imagine you're a wedding planner based in New York City. When someone searches for "wedding planner near me" on Google, your business could appear in the local search results, along with your reviews, contact information, and location.
Blogging is a great way to showcase your expertise and attract new clients. By creating high-quality content that targets specific keywords, you can rank higher in search results and drive more traffic to your website.
For instance, if you're a business coach for women entrepreneurs, you could write a blog post on "10 Tips for Women Entrepreneurs to Build a Successful Business". By using relevant keywords in your post, you can rank higher in search results and attract more potential clients.
Email marketing is a powerful tool for service providers to nurture their leads and build relationships with their potential clients. By offering valuable content and personalized messages, you can keep your business top of mind and increase your chances of converting leads into clients.
For example, if you're a graphic designer, you could send out a monthly newsletter with design tips, trends, and inspiration. By offering value to your subscribers, you can build trust and credibility, which can lead to new client opportunities.
I love this one because collaborating with other creatives is a great way to expand your network and reach new audiences. By offering complementary products or services together, you can create a unique and valuable experience for your clients.
For instance, if you're a copywriter, you could collaborate with a graphic designer to offer a package deal that includes copywriting and design services. By combining your skills, you can provide a more comprehensive service that meets your clients' needs.
Networking events are a great way to meet new people and build relationships with potential clients. By attending events that are relevant to your industry or niche, you can connect with like-minded individuals and learn more about your target market.
For example, if you're a social media manager, you could attend a local small business expo or a digital marketing conference. By networking with other attendees, you can learn more about their pain points and offer your services as a solution.
I’m part of several digital networking communities that are great to meet new people and expand your business.
Word-of-mouth marketing is still one of the most effective ways to get new clients. Plus it’s waay easier to have a fully satisfied client convince a friend that they have to work with you rather than looking for a cold new client somewhere else.
By offering your past clients a treat or commission for referring new business to you, you can incentivize them to spread the word about your services.
For instance, if you're a virtual assistant, you could offer a discount on your services to clients who refer new business to you.
At Green Studio I plant a tree in exchange for a review and that also helps build testimonials of happy clients!
And I get it, when you’re starting out it can be so frustrating to decide which platform may be the best to build your online home which is why I want to let you in on a little secret:
99% of my clients said they wanted their website on Wordpress, Squarespace, Showit, Wix, etc, and the truth is, you can have your website on any freakin’ platform on the internet, but if it doesn’t have a strategy, it’s never going to give you results.
The website platform is not what's going to make your website successful, the strategy you build is what really matters!
By diversifying your marketing efforts and exploring new avenues, you can reach new audiences and grow your business.
Remember, don't put all your eggs in one basket, and always be open to trying new things.
Inside my Marketing Growth Hub includes an all-in-one Notion Resource Hub with:
Explore my web design for life coaches here.
* AI Disclosure: This content may contain sections generated with AI with the purpose of providing you with condensed helpful and relevant content, however all personal opinions are 100% human made as well as the blog post structure, outline and key takeaways.
* Affiliate Disclosure: Some of the links on www.nataliamaganda.com may contain affiliate links meaning that I will get a commission for recommending products at no extra cost to you.
I help ambitious life coaches, therapists and holistic leaders amplify their magic, gain visibility, and simplify their marketing efforts through strategic web design and content.
What we will talk about: The best website strategy for your unique private practice or coaching business
Web design expert and SEO nerd
I’ve built an online business which has allowed me to double my income, and quit my full time job all thanks to one thing!
MY WEBSITE!
After serving +100 clients and students across several industries, handling blogs and writing professional copy for clients, I know the ins & outs of building a website that attracts and writing content that converts.
Bilingual strategic web designer for mental health professionals, life coaches & holistic practitioners. We are located in Mexico serving USA & Worldwide. Contact | Become a collab partner | Become an affiliate or referral
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